Designer Christopher Kane and his sister Tammy, are now partnering with big league international luxury fashion house PPR —the Parisian owner of the Gucci, Alexander McQueen, Stella McCartney, and Balenciaga brands. The design duo has signed an agreement to sell 51 percent of their company to the French multinational holding company.
PPR Chairman and CEO François-Henri Pinault said of the collaboration: “Christopher Kane…has a tremendous intrinsic growth potential. We thus have great ambitions for the brand and will enable it to benefit from our expertise and know-how while providing the space for it to further develop its own creative identity.”
The designers, were equally as excited about the partnership.”We are very excited and honored to be partnering with PPR for the next stage of development for our brand,” said Christopher Kane. “PPR has an incredible reputation for building some of the very best luxury brands in the world. They respect our creative vision, and they have the expertise and experience to help us build the Christopher Kane brand globally.”
This partnership marks the beginning of what each party hopes will be a long relationship that will give Kane the opportunity to realize his plans for the brand. Among them are a flagship store in London in 2014 which will feature bags, shoes, and an array of other products. He is also reportedly planning to launch a second ready-to-wear collection, increase the brand’s e-commerce presence, and expand further into footwear and leather goods.
“There are so many ideas we’ve banked because we haven’t been able to do them,” he said, “Tammy and I have been dreaming of what we would do since I was about nine years old. Everything’s gone so fast since I left Central Saint Martins, and I’ve been so lucky. But we got to the point where we’ve hit the ceiling in what we can do in business. Tammy and I are always strong-minded and cautious, but we instinctively feel that PPR understand what we’re about and how we can grow—not headlong, but step by step. It’s fantastic to have that sense of security.”
– Lisa Madani