Life literally is a box of chocolates to acclaimed chocolatier Michel Cluizel Chocolates. The luxury chocolatier –at its U.S. flagship boutique shop on Fifth Avenue – is raising funds to help the Soho-based Doctors of the World USA save lives.
Specially created co-branded boxes of chocolate now are on sale at Michel Cluizel’s retail store at 584 Fifth Avenue until June 30, 2013.
Michel Cluizel – which has created high-quality chocolates in Normandy, France, since 1948 – will contribute $1 for every special $6 round tin of chocolates purchased, and $10 for every $56 box of chocolates purchased, to Doctors of the World.
“We are very happy with our partnership with Doctors of the World, which is a natural extension of our commitment with our cacao planters,” said Jacques Dahan, Director of Michel Cluizel USA.
The international humanitarian organization provides medical care to vulnerable populations affected by war, natural disasters, disease, famine, poverty or exclusion. Over the last six months, it locally has brought critical healthcare services to Rockaways residents displaced or affected by Hurricane Sandy.
Originally established in France in 1980, the Doctors of the World international network has offices in 14 countries in Europe, Asia and the Americas; its U.S. office opened in 2012.
In 2010, Doctors of the World’s global network used $152 million to run 365 programs that provided medical care for more than 1.6 million individuals in over 70 countries.
“Doctors of the World wants to thank Michel Cluizel for this wonderful – and life-saving – opportunity,” said Henry Chang, Executive Director of Doctors of the World – USA. “We believe that together, we can make a difference and build a healthier world. The money raised over these two months will help us not only provide medical care, but ensure long-lasting effectiveness.”
Shoppers also can purchase the special items on the Michel Cluizel website, http://www.chocolatrium.us. The shop is open Mondays to Fridays, from 9 AM to 7 PM, Saturdays from 11 AM to 7 PM, and Sundays from 12 PM to 6 PM.