St. Jude Children’s Research Hospital Holiday Preview Event

by | Jun 18, 2015 | Business, Events, Family, Holiday Gift Guide

Photo courtesy of Denise Courter

Photo courtesy of Denise Courter

St. Jude Children’s Research Hospital hosted a holiday gift preview, which will benefit their 12th Annual St. Jude Thanks and Giving® campaign for the upcoming 2015 Holiday season. Throughout the months of November and December, consumers will have a chance to support the fundraiser by purchasing goods at retail locations that have the St. Jude logo displayed. They can either make a donation at checkout or purchase one of the specially branded items available for sale.

Downtown Magazine was invited to their sneak peak of the upcoming gifts for sale and had a chance to visit the Target Studios in Chelsea. The Thanks and Giving® campaign includes a number of beautiful and high-quality holiday products for a great cause.

Some of our favorite gifts included a great selection of Melissa and Doug wooden toys, Pottery Barn Teen scarves, Tumi luggage tags, as well as gifts from Williams-Sonoma, Inc. featuring unique art work designed by a St. Jude patient, a line of men’s products including a gorgeous tie collection and their signature luxury bear, this year given the name “Londyn”, which was named after a patient.

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St. Jude has partnered with over 70 businesses including Brooks Brothers, Williams-Sonoma, Inc., GNC, Gymboree, Mazda and many leading brands. In addition to their strong business relationships, the non-profit has partnered with celebrities such as Jennifer Aniston, Sofia Vergara, Michael Strahan and Jimmy Kimmel, to present a high profile campaign to help raise money for the St. Jude Children’s Research Hospital and cancer research programs. Because of the generous support of the public, families never receive a bill from St. Jude for treatment, travel, housing or food. The goal and philosophy of the organization is that families should only have to worry about helping their child live.

St. Jude Children’s Research Hospital was founded by the late Danny Thomas in 1962 and is currently helmed by his daughter, Marlo Thomas. The organization also has a research wing dedicated to understanding and eradicating childhood cancer. St. Jude researchers have created treatments that have helped the childhood survival rate of cancer increase from 20 percent to more than 80 percent. The research that has been conducted on behalf of St. Jude is almost entirely funded by individual contributors, hence why fundraising such as the Thanks and Giving® campaign are so important. The annual campaign has raised more than $587 million and continues to grow.

The 12th Annual  St. Jude Thanks and Giving® campaign will officially launch on the Today Show the Monday before Thanksgiving. To learn more about St. Jude please visit http://www.stjude.org

By- Alyssa Bajek and Denise Courter 

Denise Courter is the Founder of FiDi Families.com, an online destination for Lower Manhattan families. She is also a Today Parenting Team contributor.

 

Tags: St. Jude
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